I led the design of the full product line for the Women’s SS25 Golf Collection, consisting of approximately 100 styles across six key categories: outerwear, jersey tops, jersey skirts and dresses, jersey sweats, knitwear, and woven bottoms.
A major highlight of the season was the introduction of three new golf trouser fits, which I developed through extensive research and dedicated fit workshops. These new silhouettes—mid-rise flared, high-rise slim leg, and high-rise regular straight—expanded the trousers assortment and brought fresh variety to the best-selling low-rise slim fit.
The SS25 collection also features significant innovation in fit and fabrication, particularly within the jersey tops and jersey skirts and dresses, reinforcing the brand’s focus on performance, comfort, and modern style.